- the persistence of learning over time through the storage and retrieval of information.
The Memory Process
- Encoding
- the processing of information into the memory system
- Storage
- the retention of encoded material over time
- Retrieval
- the process of getting the information out of memory
Recall v. Recognition
- with recall- you must retrieve information from your memory (fill-in-the-blank)
- with recognition- you must identify the target from possible thought (multiple-choice)
- a clear moment of an emotionally significant moment or event
Types of Memory
- Sensory Memory
- immediate, initial recording of sensory information in the memory system
- stored just for an instant, and most gets unprocessed
- Short-Term Memory
- memory that hold a few items briefly
- seven digits (plus or minus two)
- information will be stored long-term or be forgotten
- working memory
- another way of describing the use of short-term memory
- 3 parts
- audio
- visual
- integration of audio and visual (controls where your attention lies)
- Long-Term Memory
- the relatively permanent and limitless storehouse of the memory system
Automatic Processing
- unconscious encoding of incidental information
- you can encode space, time, and word meaning w/o effort
- things can become automatic with practice
Effortful Processing
- encoding the requires attention and conscious effort
- rehearsal is the most common effortful processing technique
- through enough rehearsal, what was effortful becomes automatic
Encoding
- the next-in-line effect
- we seldom remember what the person has just said or done if we are next
Spacing Effect
- we encode better when we study or practice over time
- DO NOT CRAM
Serial Positioning Effect
- tendency to recall best the last and first items in a list
Types of Encoding
- semantic encoding- the encoding of meaning, like the meaning of words
- acoustic encoding- the encoding of sound, especially the sounds of words
- visual encoding- the encoding of picture images
Tricks to encode
- use imagery: mental pictures
- mnemonic devices use imagery
Chunking
- organizing items into familiar, manageable units
- often will occur automatically
Types of LTM
- Explicit (Declarative)- recalls facts with conscious thought
- Implicit (Nondeclarative)- routine; recall without declarative memory
Relative Failure
- Practice interference
- the disruptive effect of prior learning on the recall of new information
- retroactive interference
- the disruptive effect of new learning on the recall of old information
Misinformation Effect
- incorporation misleading information into one's memory of an event
Learning
Associative Learning
- learning that certain events occur together (diet and workout)
Types of Learning
Classical Conditioning
- Ivan Pavlov- studied dog behavior
- learned response to an UCS
Unconditioned Stimulus (UCS)
- a stimulus that naturally and automatically triggers a response
Unconditioned Response (UCR)
- the unlearned, naturally occurring response to the UCS
Conditioned Stimulus (CS)
- originally irrelevant stimulus that, after association with the UCS, comes to trigger a response
Conditioned Response (CR)
- the learned response to a previously neutral stimulus
Pavlov's 5 Stages of Learning
- Acquisition
- the initial stage of learning
- the phase where the neutral stimulus is associated with the UCS so that the neutral stimulus comes to elicit the CR (thus becoming the CS)
- Extinction
- the diminishing of a conditioned response
- Spontaneous Recovery
- the reappearance after a rest period of an extinguished conditioned response
- Generalization
- the tendency, once a response has been conditioned, for stimuli similar to the CS to elicit similar responses
- Discrimination
- the learned ability to distinguish between a CS and other stimuli that does not signal UCS.
Operant Conditioning
- a type of learning in which behavior is stregnthed if followed by reinforcement or diminished if followed by punishment
Classical v. Operant
- they both use acquisition, discrimination, SR, generalization, and extinction
- classical conditioning is automatic
- operant conditioning involves behavior where one can influence their environment with behaviors which have consequences
The Law of Effect
- Edward Thorndike
- rewarded behavior is likely to occur
B.F Skinner
- Shaping
- procedure in operant conditioning in which reinforcers guide behavior closer and closer towards a goal
- Reinforcer
- any event that STRENGTHENS the behavior it follows
- two types: positive and negative
- Positive Reinforcer
- stregnthens a response by presenting a stimulus after a response
- Negative Reinforcer
- strengthens a response by reducing or removing an adverse stimulus
Punishment
- any event that WEAKENS the behavior that it follows
- Positive punishment
- something bad is added in order to decrease an unwanted stimulus
- spanking, speeding ticket
- Negative Punishment
- something good is removed to cause an unwanted behavior to decrease
- taking phone up, grounded
Primary Reinforcer
- an innately reinforcing stimulus
Conditioned (Secondary) Reinforcer
- a stimulus that gains its reinforcing power through its association with a primary reinforcer
Reinforcement Schedules
- Continuous Reinforcement
- reinforcing the desired response every time it occurs
- Partial Reinforcement
- reinforcing a response only part of the time
- the acquisition process is slower
- greater resistance to extinction
- Fixed-Ratio Schedule
- a schedule that reinforces a response only after a specified number of resoponses
- Variable-Ratio Schedule
- a schedule of reinforcement that reinforces a response after an unpredictable number of responses
- Fixed-Interval Schedule
- schedule of reinforcement that reinforces a response only after a specified time has elapsed
- Variable-Interval Schedule
- schedule of reinforcement that reinforces a response at unpredictable time intervals
Token Economy
- every time a desired behavior is performed, a token is given
- they can trade tokens in for a variety of prizes (reinforcements)
- used in homes, prisons, mental institutions, and schools
Observational Learning
- Albert Bandura and his BoBo Doll
- we learn through modeling behavior from others
- observational learning + operant learning = Social Learning Theory
Latent Learning
- sometimes learning is not immediately evident
Insight Learning
- some animals learn through the "ah ha" moment
States of Consiousness
- sleep, hypnosis, drugs
Sleep
- sleep is a stage of consciousness
- less aware of our surroundings
Why do we Daydream?
- can help us prepare for future events
- can nourish our social development
- can substitute for impulsive behavior
Fantasy Prone Personalities
- someone who imagines and recalls experiences with lifelike vividness and who spends considerable time fantasizing
Biological Rhythms
- annual cycles: seasonal variations (bears hibernation)
- 28 day cycles: menstrual cycle
- 24 hour cycle: our circadian rhythms
- 90 Minute cycle: sleep cycle
Circadian Rhythms
- our 24 hour biological clock
- our body temperature and awareness changes throughout the day
- it is best to take a test or study during your circadian peaks
Sleep Stages
- there are 5 identified stages of sleep
- it takes about 90-100 minutes to pass through the 5 stages
- the brains's waves will change according to the sleep stage you are in
- the first 4 stages are known as NREM sleep
- 5th is call REM sleep
Stage 1
- kind of awake, kind of asleep
- only lasts for a few minutes, and you usually experience it once a night
- eyes begin to roll slightly
- your brain produces theta waves (high amplitude, low frequency)
Stage 2
- follows stage 1 and is the "baseline" of sleep
- part of the 90 minute cycle and occupies approximately 15-60% of sleep
- more theta waves that get progressivley slower
- begin to shop sleep spindles (short bursts of rapid brain waves
Stages 3 and 4
- slow wave sleep
- you produce delta waves
- if awoken you will be very groggy
- vital for restoring the body's growth hormones and good overall health
- may last 15-30 minutes
- it is call "slow wave" sleep because brain activity slows down dramatically from the "theta" rhythm of stage 2 to a much slower rhythm called "delta" and the height or amplitude of the waves increase dramatically
REM Sleep
- Rapid eye movement
- brain is very active
- dreams usually occur in REM
- body is essentially paralyzed
- composes 20-25% of normal nights sleep
- breathing, heart rate and brain wave activity quicken
- vivid dreams can occur
- from REM, you go back to stage 2
Sleeping Disorders
Insomnia
- persistent problems falling asleep
- affects 10% of the population
Narcolepsy
- suffer from sleeplessness and may fall asleep at unpredictable or inappropriate times
- directly into REM sleep
- less than .001% of the population
Sleep Apnea
- a person stops breathing in their sleep
- wake up immediately, gasps for air, then falls back asleep
- very common, especially in heavy males
Night Terrors
- a sleep disorder charcterized by high arousal and an appereance of being terrified
- occur in stage 4, not REM, and are not often remembered
Sleep-Walking (Somnambulism)
- sleepwalking is a sleep disorder affecting and estimated 10% of all humans at least once in their lives
- sleep walking most often occurs during non-REM sleep early in the night.
Dreams
- a sequence of images, emotions, and thoughts passing through a sleeping person's mind
- Manifest content
- the remembered story line of a dream
- Latent Content
- the underlying meaning of a dream
Freud's Wish-Fulfillment Theory
- dreams are the key to understanding our inner conflicts
- ideas that are hidden in our unconsciousness
- manifest and latent content
Information-Processing Theory
- dreams act to sort out and understand the memories that you experience that day
- REM sleep does increase after stressful events
Activation-Synthesis Theory
- during the night our brain stem releases random neural activity, dreams may be a way to make sense of this activity
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